ABOUT
20+ years of successful results in branding, designing, illustrating, and art directing for local and national companies. Satisfied clients range from start-ups to Fortune 500s. Clients confirm our proven ability to solve their problems effectively, efficiently, on time and within budget. You benefit from our combination of skill, talent, and experience. Our broad array of services is energized by our past and current successes.
Uncomfortable with “art” decisions? We'll listen to you and help you identify your goals. Then we'll provide a combination of solutions. You decide which best fit your needs. Repeat business from clients demonstrates our positive results.
EXPERIENCED
That's right – 20+ years of experience. Been there. Done that. Can't wait to do it some more!
SIZE DOESN'T MATTER
If you're a start-up or a Fortune 500, we've got you covered. All sizes, all types, all good.
IT'S A TEAM EFFORT
Whatever your creative need, we have a talented, experienced team member who can help you out.
SELECTED WORKS
BRANDING /
DESIGN /
ILLUSTRATION
LOGOS
Just a few of the many logos we've created over the past 20+ years.
PAWN AMERICA
Complete Brand Strategy and Execution.
PAWN AMERICA
Pawn America has become one of the largest and most successful pawn franchises in the nation. When I started working with them, they were fairly well-known in the upper Midwest, but their visual brand was very weak.
They are not your typical pawn shop. Their stores are very clean and they are presented very professionally. They're the kind of stores in which your mother would be comfortable shopping. I needed to develop a brand that conveyed this cleanliness and at the same time conveyed "good value."
For a overview of the brand design and strategy that helped them succeed, review the style guide by clicking the button below.
SINON
A few years ago, I was tasked with creating a new brand for Sinon Corporation's International Division. The new logo was to be an homage to the long-standing logo being used in Taiwan and China, but with new colors, fonts and images.
Overall, the logo and materials have a very clean design, which is an important message for a fertilizer company to convey (cleanliness), especially one who is striving to create a environmental stewardship message under the progressive leadership of Tuan Le.
The style guide at the link below shows the brand that was developed. This guide is dynamic. It will be updated periodically as needed, just as brands must be dynamic and constantly evolving to meet the ever-changing economic and social landscape. Click the button below to see the complete, original style guide.
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ENLIGHTEN DECISIONS
Enlighten Decisions' stationary system (letterhead and business cards) along with the tri-fold brochure. The second page shows the logo.
To see a sample of their web page, click below.
Web Page Example
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LOGOS
The cornerstone of a great brand is a great logo. A good logo can enhance your image and make you more memorable, but a bad logo can destroy your brand. These pages show just a few of many successful logos we've created over the years.
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STATIONARY SYSTEMS
With business focus shifting to email and websites, it's easy to dismiss the importance of business cards, letterhead and envelopes. But a well designed stationary system gives a company that finishing touch and reinforces your professionalism.
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SINON
Complete Brand Strategy and Execution.
STATIONARY SYSTEMS
Business cards and letterhead are still important brand elements. Here are some examples.
ENLIGHTEN DECISIONS
Brand design for a cloud-based life planning company.
"A brand is a unique story that consumers recall when they think of you. This story associates their product with their personal stories, a particular personality, what you promise to solve, and your position relative to your competitors."
- Lean Advertising
WEBSITE DESIGN
There's this thing called "the internet," and if you have a business, you might need a website on it. We can help.
PRINT DESIGN: Point of Purchase
Grab people's attention, direct them to the right place, and assist them in their decision-making.
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PRINT DESIGN: Point of Purchase
Here are just a few of the many P.O.P. signs that were designed for Pawn America.
MORE DETAILS
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PRINT DESIGN: Ads
A sample of some of the magazine and newspaper ads that we've created over the years.
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PRINT DESIGN: Misc
Billboards, brochures, postcards, mailers, inserts, flyers, posters, trade show booths... if it can be printed on, it can be a vehicle for your message. Above are some samples of past designs.
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WEBSITES
We've been helping to create websites since before Y2K. We design sites that are effective for their purpose and appropriate to their industry. Click on the images above to go to the corresponding site.
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VIDEO DESIGN
The Michael Jaszewski Studio works with smart, talented and experienced professionals to ensure that you get fantastic video for TV, the web, in-house, or any other arena. Click on the images above to see the corresponding video.
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PRINT DESIGN: Ads
Newspaper and magazine ads can be effective ways to deliver your message and drive traffic.
VIDEO DESIGN
When done right, video is a highly engaging way to communicate your story. We do video right.
PRINT DESIGN: Misc.
Large, small and everything in between - the options for getting your message across in print are many.
The details are not the details.
They make the design.
- Charles Eames
HOLIDAYS
Holidays are a great chance to add some character and richness to your brand image.
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HOLIDAYS
Christmas, Hanukkah, Halloween, July 4th – no matter the holiday, we can give you an illustration for the occasion. Check out some past illustrations above. CLICK ON THE IMAGES ABOVE FOR A LARGER VERSION.
Many of these illustrations are for sale on stock sites such as iStock, Shutterstock and others.
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SUPERHEROS
A Batman fan since the age of 3, Mike has spent his whole life drawing superheros. As a professional, his superheros have supported everything from proton therapy to schools.
So if you've got a "super" idea, give us a call.
CLICK ON THE IMAGES ABOVE FOR A LARGER VERSION.
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THIS AND THAT
Illustration has become a somewhat overlooked advertising tool. But always remember that a good illustration can make your brand more memorable. Here are some advantages of using illustration:
A. Makes your brand more unique
B. Adds character and richness
C. Conveys subtle emotions that transcend the actual image
D. Conceptually, the sky is the limit!
CLICK ON THE IMAGES ABOVE FOR A LARGER VERSION.
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SUPERHEROS
Superheros are always a popular metaphor and a great way to grab some attention.
THIS AND THAT
A potpourri of artwork.
"The purpose of art is washing the dust of daily life off our souls."
-Pablo Picasso
"This world is but a canvas to our imagination."
-Henry David Thoreau
"Drawing is the honesty of the art. There is no possibility of cheating. It is either good or bad."
-Salvador Dali
"Creativity is more than just being different. Anybody can plan weird; that’s easy. What’s hard is to be as simple as Bach. Making the simple, awesomely simple, that’s creativity."
- Charles Mingus
DESIGN
Make sure you look as good as you are. In print. On the web. On TV.
Always ensure your design is professional and conveys the proper brand message.
BRANDING
Your visuals need to communicate; they need to grab attention; and they need to tell your story. We’ll create the artwork with which you can tell that story – we’ll make sure your story is a work of art.
ILLUSTRATION
Info-graphics, holiday art, conceptual pieces...whatever you need, The Michael Jaszewski Studio will give you an image that let’s you stand out from the crowd.
MEDIA
PRINT • WEB • VIDEO • SOCIAL
Whatever media you need, we'll provide you with the creative work to be successful in it. Need help with print or TV buying? We'll hook you up there too.
TOOLS
•Adobe Illustrator •Pencil
•Adobe Photoshop •Pen & Ink
•Adobe InDesign •Paper
•Adobe Muse
ART DIRECTION
Feel at ease knowing you have the help of a diligent art director who will get you an artistic, professional look that enhances your brand and supports your message.
WHAT PEOPLE ARE SAYING
Buddy Cohen | CONNECTS
"With Mike Jaszewski you get all the best a graphic designer can possibly offer. Mike has fabulous design sense, always keeps an adherence to brand development with an uncanny ability to capture ultra modern as well as retro, and classic styles. All of this and a first class illustrator to boot. Add quick turn-around, more than reasonable rates and what more could you ask for? I will continue to use Mike Jaszewski as a "go-to" source for all my graphic design projects. I've been managing creative projects for over thirty years and I've yet to meet anyone better.”
Vivian Yang / Sinon Corporation
“(We) often talk and agree that we’re so lucky to have (Mike) and know that we’re spoiled. We wonder if we would ever be able to work with other designers.”
Robert Luna / Luna Technologies
"Having worked on a variety of projects with Michael I was able to see just how flexible and talented he is. I would describe him as extremely creative, resourceful and professional. I give a high recommendation for Michael and look forward to an opportunity to work with him again.”
PARTIAL LIST OF CLIENTS:
Nike
Fox NFL
Charles S. Anderson Design
Colle + McVoy
Arizant Healthcare
Target Corporation
DCM Services
The Boise Hotel
IBA (Belgium)
Sinon Corporation
ProNova Solutions
Coolibar
Telechannel
Mobium Creative Group
Budman Island Advertising
US Commodities / AgMotion
National American University
Stout’s Pub
Pawn America
Eddie Bauer
The Chicago Tribune
Marin Capital Management
Healthspottr
Healthy Touch
San Francisco Transitional Care
NEED HELP?
Don't know where to start or what you might need? Or maybe you know exactly what your creative needs are and want to know how to achieve them. Whatever your question, we're happy to talk to you and steer you in the right direction.
CONTACT
FEATURED PROJECT
Here you'll find some of the latest projects, both personal and professional. Many of these can also be found on the Studio's Facebook page.
HOME MATCH San Francisco Logo
I love the Charles Mingus quote (see it just above the Services section in this website) about creativity and simplicity. My goal with the HOME MATCH logo on your left was to do just that - make it simple. But memorable, eye-catching, and energetic at the same time. Hopefully, I've succeeded.
KEEP IN TOUCH
Drop us an email or give us a call! We're always happy to talk to you about questions you might have or to hear your comments.
435 15th Avenue
#1
San Francisco, CA 94118
651-271-1342
"Always remember: a brand is the most valuable piece of real estate in the world;
a corner of someone’s mind."
Hegarty on Advertising
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Michael T. Jaszewski © copyright 2015 | All Rights Reserved.
